In our revolutionary ways of changing the fashion industry one step at the time, the stories of the models are so important. To be yourself fully, means to be able to tell your story instead of just being a number in the fashion industry. With the stories of our models we are making fashion not only more inclusive when it comes to sizes, but we as well create role models. We believe that a role model is someone who is confident in their own body and inspires others by being themselves.
Inbetween is an agency where we envision a healthier and more diverse fashion industry. We don’t believe in the perfect picture and want to show the fashion industry you are good enough as you are without needing to change. In our revolutionary ways of changing the fashion industry one step at a time, the stories of the models are so important. To be yourself fully means to be able to tell your story instead of just being a number or a pretty face in the fashion industry. With the stories of our models we are making fashion not only more inclusive when it comes to sizes, but we as well create role models. We believe that a role model is someone who is confident, loves their body, and inspires others to do the same.
Terry Groenen, owner of Inbetween Models started this movement of role models. After being too big and too skinny for the fashion industry standards she decided to be the change in the fashion industry. With her sharing her personal story to the biggest media platforms in the Netherlands, she created a chain of reactions of both models and young girls.
They all shared the same experience of being tired to try and fit into a perfect picture they are not. A perfect picture that is so outdated and unfortunately a lot of times unhealthy to achieve. From that moment Terry founded Inbetween Models so that all these young women do not have to go down the toxic road of revolving their modeling careers around working out and dieting nonstop. While Terry her story helped her achieve Inbetween Models, she continues to advocate for a healthy change in the fashion industry worldwide. “ To be an Inbetween Model means to be completely yourself, a huge part of that is to not be afraid to speak up and share your story. That’s why I continue to encourage my models to unapologetically be themselves, to be honest, and to be aware they can always talk to me about everything. I find it important that young girls are inspired by my models, that they look at magazines and see confident and strong girls who are comfortable in their own bodies.
I founded Inbetween models after having personally experienced the strict fashion measurements during modeling myself. I felt like I was never good enough and was always told that I was too big or too thin.
As a young girl, I had always envisioned myself on a billboard one day. My friends in school kept telling me how good I looked in pictures and that I should start trying to become a model. After my first photoshoot, I decided that this was my dream! I kept practicing my poses and faces as much as I could in the mirror at home.
But even when I felt that I was on track to pursue all of my dreams, I still got told more and more that I was too ‘fat’ to be a model and that I had to lose weight. I had to lose at least 10 cm so I decided to start working with a dietist and personal trainer to achieve my model ‘dream body’. I told myself it was part of a model’s job to diet and work out every single day. I picked a picture of a random model to show them which body I wanted to achieve and I was dedicated to achieving it!
I followed a super strict diet and had a workout routine that was almost impossible…
After a period of following this diet and routine, I started to feel horrible. Not only did I feel weak physically, but as well mentally I wasn’t healthy at all! I was constantly hungry and barely had any energy, both mentally and physically, to get through my normal day. At this same time, I was following a dance education, and I struggled a lot to keep up. I had dreams about food almost every night, while at the same time, due to all the stress this regime caused me, I kept on gaining weight. At one point, like many other models, I even tried to not eat anything at all….
Luckily I realized in time that this was not who I wanted to become. I decided to fully focus on dancing and to let my modeling dreams go. I became aware that in order for it to be your dream, it should make you feel happy.
Of course, it takes a lot of effort to become a model, but it should not make you weak, unhappy and limit your day-to-day life ever!
After a while, when I already had completely let my modeling dreams go, I saw an application for a new TV show called Curvy Next Supermodel. While I had always been told I was too fat to become a high fashion model, I could surely become a curvy model, right? Full of optimism I started this adventure! Finally, I felt that I could pursue my old dream of being on a billboard one day! But this time without having to diet and workout strictly.
When I was chosen to be part of the top 20 and I couldn’t be happier! While I manifested winning Curvy next supermodel, I was sent home in the first episode instead… They told me I was too skinny to be a curvy model. I was so confused, left insecure, and seriously wondering what kind of model I was then? I was left with such an identity crisis that I became depressed. I felt that I was never good enough and that I would have to live my life pretending to be someone I am not. Once I decided to go to a coach and work to become my positive old self again, I luckily got better and better! But in the back of my head, I still kept thinking about me being stuck inbetween model measurements. Because I was bullied in high school I had already learned the lesson that: what doesn’t kill you makes you stronger. After recovering from my depression I was dedicated to creating a modeling agency for girls that have experienced the same during their modeling career as to me. While once I started to share my modeling story, I figured this happens a lot to other models as well! I put my dreams into action and created my dream agency myself, called: Inbetween Models.
I vowed to myself to always watch out for our girls and to protect them at all costs. I never ever want them to feel the way I did back then. This is the reason why Inbetween recently signed the Models Health Pledge. This pledge protects the health of models in the fashion industry, which is a match made in heaven with my mission! To spread the word about Inbetween and our mission, I have recently started a successful Youtube series named Prove ‘em Wrong. In this series, I interview models and talk with them about their experiences in the fashion industry. They often share similar stories about fashion measurements, as well about the abuse of power in the fashion industry. With Prove ‘em wrong I want to give these models the safe space to share those stories and to let them inspire other (future) models to maybe make different decisions.
With the movement of Inbetween Models it is our mission to make a proactive and positive change in the fashion industry. We aim to focus on diversity and let every model be themselves fully. They will never have to lose or gain weight in order to be an Inbetween Model. Inbetween Models wants to show the fashion industry that models are so much more than some fixed measurements! This is the reason why Inbetween Models value the energy, personality, personal stories, and style so much of our models.
Our vision is to keep expanding the revolutionary Inbetween movement worldwide. At the same time, we want to get rid of false beauty standards and to let our models lead as role models in the new, more inclusive, global beauty image.
Even though Inbetween Models is relatively young, we were able to achieve great media recognition due to our mission already! As soon as Terry started sharing her personal story with the media, Inbetween quickly became a well-known phenomenon in the Netherlands. Women of all ages felt a connection to Inbetween her mission that went deeper than just a ‘model agency’. The more Inbetween is expanding now, the more the media is keeping an eye on the movement. Interviews, magazines, and social media are all helping.
Inbetween Models to get our message and our healthy (role)models out there! Women of all ages felt a connection to Inbetween her mission that went deeper than just a ‘model agency’. The more Inbetween is expanding now, the more the media is keeping an eye on the movement. Interviews, magazines and social media, are all helping Inbetween Models to get our message and our healthy (role)models out there!